I've read a lot about Warren Buffett, and there's one quote that always sticks out to me which is "you never know who's swimming naked until the tide goes out". I watched someone ask him about this statement and he said it's about being prepared and responsible in your business practices. He went on to explain that a company has to be prepared for when the tide inevitably goes out, because things won't always be great. He also said to remember that things won't always be bad and that during those times we need to be learning how to improve as well as how to make the team and the company stronger. While plans will be different for every company, hopefully this will provide you with some food for thought.