Some Thoughts on Planning

There are many things to think about when planning for the year. What will be the financial strategy? Will marketing look different? Is there new equipment that needs to be purchased? Obviously, running a business can get stressful, but if there's one thing we know it's that, while there is a lot of risk in business, there are great frameworks that can help to make things operate and function a little smoother. A couple of things included in those frameworks are:

  • Guesses need to be educated and risk needs to be calculated.
  • How you build can matter just as much as what you build.
  • Make sure that your marketing brings in revenue not just attention.
  • Worry less about timing, things get re-invented all the time.

This is by no means an all inclusive list, but will hopefully spark some ideas. Frameworks have been developed for many things, so keep in mind that you don't always have to re-invent the wheel.